Hitachi Construction Machinery (Europe) NV strengthens integrated construction and mining leadership to deliver greater value for dealers and customers
Hitachi Construction Machinery (Europe) NV (HCME) has promoted Dr. Hubertus Muenster as Vice President with expanded responsibility for both construction and mining machinery across Europe and parts of Africa.
In addition to his existing responsibilities for construction equipment sales, rental and distribution management, Dr. Muenster will now lead the mining business. This brings the company's core equipment segments under a single commercial leadership across the region.
Since joining HCME in July 2025, Dr. Muenster has focused on strengthening dealer collaboration, fostering operational agility and harmonising internal processes. The integration of construction and mining activities is intended to shorten decision cycles and improve coordination with dealers across both product segments. It also creates a more consistent approach to business management and go-to-market activities across each segment.
For dealers, the new structure provides a more integrated collaboration with the manufacturer across the entire product portfolio, while maintaining a tailored approach to the diverse needs of different customer segments. For customers, it delivers a more consistent brand experience and enhanced access to integrated solutions that draw on the combined strengths of both business divisions.
Francesco Quaranta, President & CEO of HCME, commented: “We are simplifying how we operate and how we work with our dealers. By bringing construction and mining together under one leadership, we can move faster, reduce complexity and offer more integrated solutions to our customers.”
The organisational change supports HCME's strategy to strengthen its position across both construction and mining markets and to further develop its capabilities beyond equipment supply, with a stronger focus on customer value enhancement, integrated solutions and lifecycle support.
It reflects HCME's ongoing commitment to strengthening dealer partnerships, accelerating innovation, and delivering customised solutions to customers across Europe and Africa.
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